Thursday, July 30, 2009

Petronas reviews creative

Malaysia – Petronas has invited as much as ten creative agencies to pitch for its lubricants creative business.

Incumbent agency, Leo Burnett currently handles the company's domestic corporate, motor sports and lubricants business.

Leo Burnett was responsbile for "Tan Hong Ming" work for Petronas which won gold at Cannes last year.

The work was the brainchild of the late Yasmin Ahamd who passed away last week.