One cost-effective avenue Ripard has used to fulfill his new-membership acquisition responsibilities is physical events, online.
Ripard will share his experience utilising virtual events, both with ADMA and in previous roles, and share his 20 years of experience in the services marketing industry in a webinar on 12 August designed to discuss the ins and outs of a successful online event. He will be joined by co-speakers Audrey Williams, research director, ICT, Frost & Sullivan, and Joanne Rigby, marketing director for Asia Pacific with Premiere Global Services.
The three of them will share their knowledge, experiences and insights on current virtual road show trends, strategies for maximising lead generation post event, and tips on what to avoid from personal experiences. The webinar, "Exploring the growth and success of Virtual Events as a cost-effective part of the marketing mix", will take place on 12 August at 11:00am Singapore time.
